The Back Story

In case you are wondering how the magic at Building Thriving Lifestyles started? Buckle up, it's been a bit of a wild ride.

In the Sweat and Chalk Dust:

Picture this: the founder Eik for 10 years was rocking chalk-stained leggings and a sweat-soaked tank, pushing through WODs like a beast. Training for her big goal, to compete amongst the top 40 athletes in the world at the Crossfit Games. Yup, that's where the story kicks off—deep in the trenches of the CrossFit world. The kind of place where high-fives echo, and the burn is real. Eik wasn't just a participant and a crossfit enthusiest; she was knee-deep in the pulse of the community, feeling every drop of sweat and savoring every victory. She achived her goal of competing at the crossfit games, not once, but 3 times. And competed at the very highest level for 7 years in the sport of Crossfit

Real Talk—Burnout, Injuries and Bruises:

But let's be real. In that world of barbells and burpees, burnout is a silent ninja, sneaking up on the best of us. The culture surrounding crossfit for anyone that has to balance work, training and family life is to say the least brutal. The bruises become badges of honor, and rest days? Who needs those? The mentality is very much if you are not dying you can do one more rep, and you know it from your journey too - that you always feel like you could be and should be doing more.

Epiphany Amidst the Chaos:

Coach Eik experienced the same, some would say that it was her saving grace was that she was able to stay focused, trim away the unnecessary stuff, and make alot of sacrifices while she lived and breathed in the world of competitive functional fitness. But many of the everyday HEROS are not that lucky, they have jobs to go to, bills to pay and families that compete for their attention. Coach Eik has worked with many of them often helping them rehabilitate after they quite literally run themselves into the ground with overtraining, injuries and burnout.

Then one day Bam! In the midst of clanging weights and the primal roar of a max effort lift, the lightbulb moment happened. "Why not step in earlier, and create a culture and space where the thrill of the grind to achieve goals meets the wisdom of a rest day and self compassion? Where crushing it isn't just about records but about feeling damn good doing it."

Building Thriving Lifestyles is Born:

So, armed with experience, a sprinkle of rebellion, and a whole lot of chalk dust, Coach Eik birthed Building Thriving Lifestyles. Not just a brand but a vibe, a haven where the journey matters as much as the destination. And we are not shying away from achieving big things but we are doing it mindfully, and in harmony with our body,

Your VIP Pass to the Thrive Chronicles:

This isn't just a Coaching Program or Fitness Website; it's a backstage pass to the real, sweaty, sometimes chaotic world of a fitness enthusiast. Every program, every post—woven with the threads of personal triumphs, failures, and the downright messy joy of living the fit life.